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Online Marketing: 4 essential things you need to know
Finding it hard to get things done? Are you easily distracted, often doing your tasks until the
very last minute? You may need to fix things up! Here are some tips to help you overcome
distractions when running a business.
Stop Comparing
One of the most common causes of distractions is rooted in envy. While it’s not wrong to observe
how your competitors are doing, it becomes counterproductive and unhealthy when you’re no
longer accomplishing anything because you’re too focused on what others are doing.
Feeling envious of others’ success stories shouldn’t derail you from focusing on your business
and the projects you have in the pipeline. Instead of comparing, why don’t you shift the way you
feel about seeing these updates, and let them serve as fuel that will motivate you even more.
Be Mindful
According to a Harvard study, approximately 50% of our waking time is spent on thinking about
all sorts of things – other than what we really were supposed to be doing. This wandering mind
phenomenon may hurt business productivity, especially if you are already running out of time to
hit your monthly or quarterly targets.
Overcoming this requires you to be more vigilant of your thoughts. Once you’ve noticed your mind
starting to drift, realign your intentions so you can focus on what needs to be done.
This is similar when you’re using social media. We’re all guilty of falling into the social media rabbit
hole, even if our intention to log-in is just to check something. If you do feel the urge to do this,
pause, think of your goals, and head back to the task of hand.
It takes some time and practice, and it will be hard the first few times. But being mindful of your
thoughts will help you accomplish more.
Get Enough Sleep
The number of hours of sleep you get every night can determine how focused you are during
the work day. Even if you think you can finish everything in a day, you may find yourself in a
slump if you’re not getting enough rest.
Make sure you’re getting the right amount of quality sleep each night. If needed, sneak in some
micro naps during the day so you get an extra boost of energy to get the tasks done.
Update Your Process
If you’ve been finding it hard to focus lately, maybe it’s time for you to start doing things differently.
Explore new and possibly better ways of managing your business. From trying out new online marketing strategies to learning more about the different investment ventures to consider, doing
something fresh will help keep you focused at work.
Managing Emotions
Most of the time, people would assume that beating procrastination means being better at time
management. But according to studies compiled in a recent BBC article, distractions all boil down
in managing one’s emotions.
Instead of telling yourself to get back on track and work by forcing yourself to get things done in
shorter timeframes or self-imposing deadlines, you need to address why you’re procrastinating
first. More than time, procrastination should be seen as an issue of how difficult some tasks make
us feel.
If we feel bad or bored about something, the tendency is we try to divert our attention elsewhere.
How often do we find ourselves sneaking away from work just to watch some videos? Or how
often do we check our social media profiles instead of finishing the tasks at hand?
Identify why you feel bad in the first place. From there, recall why you need to work. Knowing the
answers to both of these questions will let you find clarity and figure out the next steps so you can
accomplish what you set out in the first place!
Play the Right Music
Improve your focus by simply listening to the right music! Listening to certain types of music will
give you the drive to focus on what you need to accomplish.
Aside from creating a playlist of your go-to songs to get through the day, consider listening to
some nature sounds as well. According to a study done by the Rensselaer Polytechnic Institute, the sounds of rain or water flowing in a stream help enhance cognitive functions and moods – a
great combination to prevent any distractions at work!
Focus Towards Success Today
Being laser-focused to achieve your goals and accomplish your deliverables is necessary to
grow your business. While there are a lot of distractions out there, these practical tips can help
you overcome the challenge. We hope you get to have a distraction-free day today!